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MARKETING OF FINANCIAL SERVICE IN NIGERIA

A CASE STUDY OF ACCESS BANK NIGERIA PLC

ABSTRACTThe marketing concept as a philosophy of business was until recently relatively uncommon in the banking industry as most banks were more in ward looking and are focused on their product. A number of forces have been responsible for moving banks towards adopting the marketing concept....

Administration Type: PROJECT

๐Ÿ“„ 85 pages | ๐Ÿง  12449 words | ๐Ÿ“š 5 chapters

373 views

POTENTIAL SOURCES OF REVENUE TO SOKOTO STATE: PROBLEMS AND PROSPECTS

ABSTRACTGovernment derives its revenue for public expenditure from a number of sources of which taxation is one of the major ones. As a developing country with considerable endowment in human and natural resources, the greatest drawback to our development efforts has always been the inavailabilit...

Administration Type: PROJECT

๐Ÿ“„ 98 pages | ๐Ÿง  12352 words | ๐Ÿ“š 5 chapters

555 views

MARKETING OF FINANCIAL SERVICES IN NIGERIA: STUD Y OF SELECTED COMMERCIAL BANKS

ABSTRACTThis research work is geared towards making a cross sectional analysis between the old and new generation Nigerian commercial banks on their marketing of financial services, comparing it to what obtains globally, identifying gaps that need to be filled and making recommendations on improv...

Administration Type: PROJECT

๐Ÿ“„ 98 pages | ๐Ÿง  10953 words | ๐Ÿ“š 5 chapters

415 views

MARKETING OF SERVICES IN PRIVATE EDUCATIONAL SECTOR

A CASE STUDY OF SELECTED PRIVATE SCHOOLS IN KADUNA STATE

ABSTRACTThe proposal on the marketing of Services in Private Educational sector of the economy stemmed from the failure of many private schools low-a-days of which no concrete solution has been found. The failure has not been limited to those that is just coming into private school but also ...

Administration Type: PROJECT

๐Ÿ“„ 93 pages | ๐Ÿง  8904 words | ๐Ÿ“š 5 chapters

301 views

MARKETING POLICY FOR KADUNA REFINING AND PETROCHEMICAL COMPANY MANUFACTURING PLANT

ABSTRACTKaduna Refining and Petrochemical Company (KRPC) limited's Tin and Drum Manufacturing Plant was commercialised in 1987 due to dismal performances, with the objective of optimum returns on investments. Thus far, this has not been achieved. The highest capacity utilised was 44% in...

Administration Type: PROJECT

๐Ÿ“„ 97 pages | ๐Ÿง  8452 words | ๐Ÿ“š 5 chapters

521 views

MARKETING QUALITY SERVICE IN THE BANKING INDUSTRY

A CASE STUDY OF CITIZENS INTERNATIONAL BANK LTD.

ABSTRACTA bank is an institution which receives surplus funds from the public, safe guard it and give it back to their true owners on request, but part of the money which is not given back to their owners are given to those who are in need of them and can provide collateral securit...

Administration Type: PROJECT

๐Ÿ“„ 95 pages | ๐Ÿง  8110 words | ๐Ÿ“š 5 chapters

385 views

DISTRESS IN THE NIGERIAN BANKING INDUSTRY: CAUSES AND RESOLUTION STRATEGIES

ABSTRACTThe selection of the project title is no doubt a reflection of importance of distress as one of the central preoccupation in the country financial market today. Distress affects all segment of the society, so it is paramount (a study the causes and resolution strategies.) The&...

Administration Type: PROJECT

๐Ÿ“„ 91 pages | ๐Ÿง  8972 words | ๐Ÿ“š 5 chapters

468 views

AN EVALUATION OF THE ROLE OF THE MINISTRY OF NATIONAL PLANNING IN THE COORDINATION OF NATIONAL DEVELOPMENT PLAN

ABSTRACTThe aim of the study was to evaluate the role of the Ministry of National Planning (MNP) as the coordinating ministry of National Development Planning in Nigeria. Questionnaires designed and administered on principal subjects in the MNP, other Federal Ministries, State Governments an...

Administration Type: PROJECT

๐Ÿ“„ 86 pages | ๐Ÿง  8886 words | ๐Ÿ“š 5 chapters

455 views

DISTRESS IN THE NIGERIAN FINANCIAL INDUSTRY: AN EMPIRICAL ANALYSIS

ABSTRACTThe history of financial industry (banking) dates back to the colonial era when the African Banking Corporation (ABC) was established in 1892, to distribute currency notes of the Bank of England for the British treasury. The development of this ABC or what was later on called British Bank...

Administration Type: PROJECT

๐Ÿ“„ 100 pages | ๐Ÿง  11535 words | ๐Ÿ“š 5 chapters

361 views

DISTRESS IN THE NIGERIAN FINANCIAL SECTOR

A CASE STUDY OF HAPPY HOME SAVINGS & LOANS LTD

ABSTRACTThe financial sector is one of the most dominant sector in the economic growth and development of any nation. The history of the financial sector in Nigeria dates back to 1892 with the advent of commercial banking business during the colonial period. It was not until the 1930s howeve...

Administration Type: PROJECT

๐Ÿ“„ 94 pages | ๐Ÿง  7280 words | ๐Ÿ“š 5 chapters

451 views

AN EVALUATION OF BANK FRAUDS AND FRAUDULENT PRACTICES

A CASE STUDY OF ZENITH BANK PLC (1995 - 2000)

ABSTRACTBank fraud and fraudulent practices have proved to be a worldwide problem. Fraud is as old as the society and the menace has continued to blossom in most parts of the world, including Nigeria, for several factors. The plague has gotten into the Nigerian banking industry and Zenith Bank PL...

Administration Type: PROJECT

๐Ÿ“„ 86 pages | ๐Ÿง  12145 words | ๐Ÿ“š 5 chapters

414 views

DIVERSIFYING SOURCE OF FINANCE FOR NIGERIA'S FEDERAL UNIVERSITIES

A CASE STUDY OF AHMADU BELLO UNIVERSITY, ZARIA

ABSTRACTThe problem of inadequate funding by the Federal Government is one which the Universities have been facing in recent years. With t h e grim economic situation in the country and the rapid rise in the number of Federal Universities , it is now becoming clearer that the Federal Governm...

Administration Type: PROJECT

๐Ÿ“„ 91 pages | ๐Ÿง  7837 words | ๐Ÿ“š 5 chapters

512 views

EFFECT OF GEARING ON SHAREHOLDERS WEALTH

A CASE STUDY OF PEUGEOT AUTOMOBILE NIGERIA LTD

ABSTRACTPeugeot Automobile Nigeria Limited (PAN) as associate (Company to Automobiles Peugeot (AP)France is 60% Nigerian and 40% French. Very little capital is invested while the large chunkof the "Working Capital" is borrowed from local banks and finance houses. The Annual Report and Accounts fo...

Administration Type: PROJECT

๐Ÿ“„ 91 pages | ๐Ÿง  11096 words | ๐Ÿ“š 5 chapters

353 views

EFFECT OF INTERNATIONAL TRADE ON ECONOMIC DEVELOPMENT OF NIGERIA

ABSTRACTIn this research project effort has been made to see the effect of international trade on the economic development of Nigeria. In recent years, the inflow of foreign direct Investment and Intra-Nigeria investment by foreign investor and indigenous respectively has witnessed many retr...

Administration Type: PROJECT

๐Ÿ“„ 94 pages | ๐Ÿง  11103 words | ๐Ÿ“š 5 chapters

411 views

EFFECTIVE MARKETING OF PETROCHEMICAL PRODUCTS IN NIGERIA

ABSTRACTThis study is concerned with the effective marketing of Petrochemical products in Nigeria. Petrochemical Products are vastly used by several Industries in their various Production Processes. Data used in this study came from both Primary and Secondary sources. Primary data were collected ...

Administration Type: PROJECT

๐Ÿ“„ 90 pages | ๐Ÿง  6891 words | ๐Ÿ“š 5 chapters

368 views

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