The trending of New Media technologies which embodies interactivity, collaboration, and information sharing is eminent in our society. Students are active participants of these technologies in utilizing them for academic as well as social purposes. This study analyses the effect of New Media especially on the study culture of A.B.U. Faculty of Arts Students (2011-2012 Session) through mobile devices, modems, wired and wireless connections provided in various faculties, bookshop, libraries, hostels by the university and other sources which students gain access to the Internet. The findings from the study indicates that the 15-30 age range students who are the „born digitals‟, are utilizing the Internet more for chatting, networking, relaxing which are all fun related than for study while the 31-40 age range students who are „being digital‟ utilise the Internet for getting information, know what is happening around the world and less of social networking sites. However, this research advocates for Arts students tilting towards positive usage of channeling the Internet more into their studies and less for pleasure. Also, students should be at the helm of affairs of these technologies and not allow these new forms of media to control them