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The role of advertising in Motivating Consumer brand preference for Beverages in Enugu Metropolis

A Case Study of Bournvita of Cadbury Nigeria Plc

ABSTRACT This research project was designed to investigate the extent to which advertising influence consumers purchase decision on the Bournvita brand. To solve the research problem both primary and secondary data were collected the research instrument used in colle...

Marketing Type: PROJECT

๐Ÿ“„ 96 pages | ๐Ÿง  10398 words | ๐Ÿ“š 5 chapters

87 views

RESPONSE OF WHEAT (Triticum aestivum L.) VARIETIES TO SOWING METHOD AND FERTILIZER TREATMENTS

ABSTRACTABSTRACT Field experiments were conducted in 2014/2015 and 2015/2016 dry seasons at the Research Farm of the Institute for Agricultural Research, Samaru and Kadawa to study the response wheat varieties to sowing method and fertilizer treatment. The treatments consisted of three varieties ...

Agricultural Science Type: PROJECT

๐Ÿ“„ 89 pages | ๐Ÿง  9992 words | ๐Ÿ“š 5 chapters

73 views

A COMPARATIVE ANALYSIS OF THE CONFLICT SITUATIONS AND CHOICE OF LAWS IN THE NIGERIAN LEGAL SYSTEM AND OTHER LEGAL SYSTEMS

A COMPARATIVE ANALYSIS OF THE CONFLICT  SITUATIONS AND CHOICE OF LAWS IN THE  NIGERIAN LEGAL SYSTEM AND OTHER LEGAL  SYSTEMS.GENERAL INTRODUCTION1.0.0: INTRODUCTIONThe project looks into the problems which arise when one legal system has to deal with the legal rules of another in m...

Law Type: PROJECT

๐Ÿ“„ 71 pages | ๐Ÿง  8192 words | ๐Ÿ“š 5 chapters

141 views

SYNCHRONOUS MACHINE PARAMETER EXTRACTION FROM REAL TIME OPERATING DATA

ABSTRACTA method is proposed for extracting the parameters of a round rotor synchronous machine using real time operating data. The machine is modelled mathematically as a set of differential equations. These equations are linearized into algebraic equations from where the unknown parameters - st...

Engineering Type: PROJECT

๐Ÿ“„ 90 pages | ๐Ÿง  11972 words | ๐Ÿ“š 5 chapters

45 views

CLASS STRATIFICATION, POVERTY AND SOCIAL INJUSTICE (A CRITICAL ANALYSIS OF FESTUS IYAYIโ€™S VIOLENCE AND OLU OBAFEMI WHEELS)

ABSTRACTThis study is set out to analysis the issues of poverty, class stratification and social injustice in Olu Obafemi's Wheels and Festus Iyayi's Violence. The purpose is to enlighten Africans on the need to fight against all forms of social injustice. The Marxist theory is ado...

English and Linguistics Type: PROJECT

๐Ÿ“„ 65 pages | ๐Ÿง  11111 words | ๐Ÿ“š 5 chapters

224 views

DESIGN AND IMPLEMENTATION OF STAFF RECORD KEEPING SYSTEM

CHAPTER ONE1.0 ININTRODUCTION Record Keeping is the process of collecting, inputting, storing, classifying, summarizing and interpreting data.Record keeping has two facets - financial record keeping and managerial record keeping. The basic purpose of financial record is to assist decision ma...

Computer Science Type: PROJECT

๐Ÿ“„ 50 pages | ๐Ÿง  6836 words | ๐Ÿ“š 5 chapters

55 views

THE MANAGEMENT OF BANKS AND THE RIGHT OF SHAREHOLDERS UNDER THE ASSET MANAGEMENT CORPORATION OF NIGERIA

ABSTRACT The Asset management corporation of Nigeria Act seeks to establish the Asset Management Corporation of Nigeria for the purpose of efficiently resolving the non - performing loan assets of banks in Nigeria and for related matters. Within the years under review of this study, the bank...

Law Type: PROJECT

๐Ÿ“„ 65 pages | ๐Ÿง  8236 words | ๐Ÿ“š 5 chapters

54 views

A STUDY OF THE PROBLEMS FACING THE MARKETING OF POULTRY PRODUCT

A STUDY OF THE PROBLEMS FACING THE MARKETING OF POULTRY PRODUCT IN EGOR LOCAL GOVERNMENT AREA IN EDO STATEABSTRACTThe purpose of this study was to investigate problem problems facing the marketing of poultry product in Egor Local Government Area of Edo State four research questions formulated and...

Agriculture Type: PROJECT

๐Ÿ“„ 65 pages | ๐Ÿง  8844 words | ๐Ÿ“š 5 chapters

62 views

DESIGN AND IMPLEMENTATION OF A COMPUTERIZED CIVIC REGISTRATION SYSTEM

CASE STUDY OF DEPARTMENT OF NATIONAL CIVIC REGISTRATION ENUGU

ABSTRACTThe work presents a design of a Computerized Civic Registration System. A Computerized Civic Registration System is concerned with the computerization of societal civic records in the civic registration Department in order to achieve the aims and objectives of the organization. The entran...

Computer Science Type: PROJECT

๐Ÿ“„ 43 pages | ๐Ÿง  4497 words | ๐Ÿ“š 7 chapters

79 views

GENETIC PARAMETERS OF BODYWEIGHT AND SOME ECONOMIC IMPORTANT TRAITS IN THE JAPANESE QUAIL (Coturnix coturnix japonica)

ABSTRACTThis experiment was conducted to study the genetic estimates for body weight and some economic important traits in Japanese quail from a foundation stock of 784 chicks, which were sexed at day 21. Selected birds of 50 sires and 150 dams based on body weight were used as parents G0 (Unsele...

Agricultural Science Type: PROJECT

๐Ÿ“„ 96 pages | ๐Ÿง  10707 words | ๐Ÿ“š 5 chapters

77 views

AN EVALUATION OF TAX PAYERS PERCEPTION ON THE VALUE ADDED TAX IN NIGERIA

RESEARCH PROPOSALThe introduction of Value Added Tax (VAT) is on the consumption of goods ad services and the tax rate is 5%. The promulgation of this Decree (VAT Decree) came about as a result of the sale dependence on oil (crude oil) as the main stay of the country's economy. Other methods of ...

Accountancy Type: PROJECT

๐Ÿ“„ 111 pages | ๐Ÿง  15172 words | ๐Ÿ“š 5 chapters

98 views

ADOPTION OF IMPROVED RICE PRODUCTION TECHNOLOGIES AMONG MEMBERS AND NON-MEMBERS OF RICE FARMERS ASSOCIATIONS IN KANO AND KADUNA STATES, NIGERIA

ABSTRACTThis study was carried out to investigate the adoption of improved rice production technologies by members and non-members of Rice Farmers Associations in Kaduna and Kano States. A multi-stage sampling procedure was used to select 266 respondents comprising of 133 members and 133 non-memb...

Agricultural Science Type: PROJECT

๐Ÿ“„ 92 pages | ๐Ÿง  7702 words | ๐Ÿ“š 5 chapters

144 views

THE ROLE OF CONTROL BANK OF NIGERIA IN EFFECTING THE STABILIZATION MEASURE IN THE ECONOMY

ABSTRACTDue to the apparent and seemingly increasing distortions in the economy, such as the constant decrease in the value and purchasing power of the Naira rising price obvious loopholes in the management of foreign reserve and infact the impact of the structural adjustment programme on the mas...

Accountancy Type: HND PROJECT

๐Ÿ“„ 92 pages | ๐Ÿง  10362 words | ๐Ÿ“š 5 chapters

71 views

EVALUATION OF MAIZE-DESMODIUM -SOYBEAN CROPPING EFFECT ON SOIL QUALITY AND CROP YIELDS IN AN ALFISOLS OF NORTHERN GUINEA SAVANNA, NIGERIA

ABSTRACTSoil quality protection under intensive land use and fast growing economic development has become a major challenge for sustainable resource use in developing countries such as Nigeria. Soil quality is fundamentally important in agricultural production and soil fertility is becoming a cen...

Agricultural Science Type: PROJECT

๐Ÿ“„ 91 pages | ๐Ÿง  10935 words | ๐Ÿ“š 5 chapters

101 views

PERCEIVED INFLUENCE OF RELIGION ON MUSLIM WOMEN SPORTS PARTICIPATION IN SHARIA COMPLIANT STATES IN NIGERIA

AbstractThe study examined the perceived influence of religion on Muslim women sports participation in sharia compliant States in Nigeria. To achieve the purpose of this study, ex-post facto design was adopted. The population for the study comprised of all the Muslim women in the nine (9) sharia ...

Education Type: PROJECT

๐Ÿ“„ 86 pages | ๐Ÿง  8398 words | ๐Ÿ“š 5 chapters

96 views

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