Mass Communication

THE ROLE OF COMMUNITY PUBLIC IN CONFLICT MANAGEMENT

ABSTRACT    This Project work was based on the role of public Relation is conflict management between oil producing communities and oil companies.  The study was however contained to two major oil companies namely, the shall petroleum Development Company (SPDC) and the part.&n...

Mass Communication Type: PROJECT

📄 105 pages | 🧠 13108 words | 📚 5 chapters

404 views

THE INFLUENCE OF SOCIAL MEDIA ON YOUTHS IN NIGERIA

A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT)

ABSTRACTParticipation with technology for Social Purposes has become the mainstream communication method for many people in the past several years. In particular, youths in tertiary institutions have adopted these forms of communication as the paramount means to keep in touch with family and frie...

Mass Communication Type: PROJECT

📄 111 pages | 🧠 19635 words | 📚 5 chapters

462 views

THE IMPACT OF WOMEN IN ADVERTISEMENTS

A CASE STUDY OF DELTA SOAP TELEVISION ADVERTISEMENT

ABSTRACTThe study took enough time to delve into details about the activities of women with special reference to impact of women in advertisements using (Delta soap as case study of television adverts). It revealed among other things reasons why women participate in television adverts, attitude o...

Mass Communication Type: PROJECT

📄 70 pages | 🧠 8480 words | 📚 5 chapters

451 views

THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS

A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT

ABSTRACTThis study is taken to determine if the use of testimonials in advertisement can influence the consumers buying behaviour.The technique of using testimonials in advert is now the latest in vogue in advertising industries but the extent it affects the consumers buying behaviour lacks adequ...

Mass Communication Type: PROJECT

📄 85 pages | 🧠 8556 words | 📚 5 chapters

422 views

THE IMPACT OF NIGERIAN PRESS ON SHAPING THE COUNTRY'S POLITICAL STRUCTURE

PERIOD OF STUDY 1999 TO 2004

ABSTRACTThis paper examines the role or the impact of Nigerian Press on shaping the country's political structure period of study 1999-2004.A general study of Nigeria is because it happens to be the period when we witness a transition to civilian rule. Many library materials constituted the sampl...

Mass Communication Type: PROJECT

📄 69 pages | 🧠 7872 words | 📚 5 chapters

1041 views

THE IMPACT OF NEWS COMMERCIALIZATION ON MANAGEMENT OF BROADCAST MEDIA IN NIGERIA

CASE STUDY OF NIGERIA TELEVISION AUTHORITY (NTA) ENUGU

ABSTRACT    This research project examines the implications of news commercialization on management of broadcast Media in Nigeria with emphasis on NTA Enugu.    Thus, the issue at stake on this topic is to find out what impact does news commercialization has on the M...

Mass Communication Type: PROJECT

📄 78 pages | 🧠 8685 words | 📚 5 chapters

532 views

THE IMPACT OF ADVERTISING ON THE MARKETING OF GLOBAL SYSTEM FOR MOBILE (GSM) COMMUNICATION IN ENUGU STATE

A STUDY OF MTN NIGERIAN COMMUNICATION LIMITED

ABSTRACT This study is to identify the impact of Advertising  on the marketing Global system for mobile (G.S.M) Communication  in Enugu a case study of MTN Nigeria Communication Limited.The main purpose of this research among others is to know the important and benefit of advertisi...

Mass Communication Type: PROJECT

📄 76 pages | 🧠 7860 words | 📚 5 chapters

451 views

THE IMPACT OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF THE NIGERIAN YOUTHS

A CASE STUDY OF ESUT STUDENTS, ENUGU

ABSTRACT    This study probes the impact which TV. has on the cultural values of the Nigerian youths.   It specifically tackles the impact of western TV. programmes on Nigerian university students.  The research posits that the current trends in cultural behaviour of...

Mass Communication Type: PROJECT

📄 119 pages | 🧠 16178 words | 📚 5 chapters

335 views

THE EFFECTS OF TV ADVERTS ON CHILDREN

A CASE STUDY OF ENUGU URBAN

ABSTRACTResearch has shown that children are susceptible to the many activities, objectives and stimuli within and around their environment. TV adverts constitute one of such stimuli to which they are susceptible. This research study has therefore sought to examine the effects, which the exposure...

Mass Communication Type: PROJECT

📄 90 pages | 🧠 9498 words | 📚 5 chapters

506 views

THE EFFECTS OF TELEVISION ADVERTISEMENTS ON THE BUYING HABIT OF CONSUMERS [PEAK MILK ADVERT IN PERSPECTIVE]

A CASE STUDY OF ENUGU URBAN DWELLERS

ABSTRACTThis study is aimed at given insight into the effects, if any, of television advertisement on the buying habits of consumers.It is a research survey based on a sample size of 300 of Enugu urban dwellers. Careful empirical studies have uncovered or shown that advertising actually influence...

Mass Communication Type: PROJECT

📄 70 pages | 🧠 7911 words | 📚 5 chapters

360 views

THE EFFECTS OF TOBACCO ADVERTISING ON YOUTHS

A CASE STUDY OF STUDENTS OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY

ABSTRACTThis study is aimed at evaluating the effect of tobacco advertising on youths, using student in Institute of management and Technology as a case study.    The work opens up in chapter one and contains the background of the study, statement of the problems objectives of stud...

Mass Communication Type: PROJECT

📄 51 pages | 🧠 5527 words | 📚 5 chapters

323 views

THE EFFECT OF VOILENT FILM ON NIGERIAN CHILDREN

A CASE STUDY OF CHILDREN IN ENUGU URBAN

ABSTRACT    This project aims at the effect of violent film on Nigeria children, especially children in Enugu urban.    Chapter one is the introductory part of this project and it also dewell on the background of the study.    Chapter two reviews the l...

Mass Communication Type: PROJECT

📄 50 pages | 🧠 5797 words | 📚 5 chapters

392 views

THE EFFECT OF GOOD PUBLIC RELATION AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT OF MARKETING OBJECTIVE

CASE STUDY OF NIGERIA BREWERIE PLC

ABSTRACT     Definition of public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it's environment. Promotion is one of the four manager variable with which the marketing manager communicates information...

Mass Communication Type: PROJECT

📄 80 pages | 🧠 9892 words | 📚 5 chapters

407 views

THE ASSESSMENT OF NIGERIA PRESS COUNCIL AS A REGULATORY MECHANISM FOR NIGERIAN JOURNALISTS

ABSTRACT    In any academic pursuit all over the world, there must be situations and reason which could propel a research or project of this nature.  This same thing applies to this project which was tentatively researched and written in order to help students who may want to ...

Mass Communication Type: PROJECT

📄 58 pages | 🧠 6660 words | 📚 5 chapters

524 views

TELEVISION TOBACCO ADVERTS AND TEENAGE SMOKING HABIT

A SURVEY OF YOUTHS IN OWERRI MUNICIPALITY

ABSTRACT    This study is a survey on Television Tobacco Adverts and its influence on Teenage Smoking habit.  It uses the Youths in Owerri Municipality in Imo State of Nigeria as its sample.    The study uses the questionnaire as a survey method for the collecti...

Mass Communication Type: PROJECT

📄 67 pages | 🧠 7773 words | 📚 5 chapters

355 views